Photo of Dr. Cutler

A message from Winnifred Cutler - President and Founder of Athena Institute

Thank you for your interest in Athena Pheromone 10:13tm, the cosmetic fragrance additive for women I developed to enhance your sexual attractiveness to men. Based on my pheromone research that began in 1981, I have managed the synthesis of human pheromones into a cosmetic to be added to your favorite fragrance. Pheromones are airborne "messenger substances" that your body emits, triggering responses from men.

Athena Pheromone 10:13tm can enhance the "sexual attractiveness" of women who combine it with a favorite perfume or cologne as directed. Although 10:13 may not work for every woman, used as directed, it should work for most.

Science's "gold standard" test of whether a product works is called a double-blind, placebo-controlled study. Few, if any, cosmetics you buy have ever had such studies. But 10:13 (and 10X for Men also) has.

In 2001, in an independent study of 36 women, ages 19 to 48, California university researchers found 10:13 worked for 74% to increase their sexual attractiveness to men. This study was published in the peer-reviewed journal, Physiology and Behavior, March 2002.

A second independent study in Boston, led by author and psychiatrist Susan Rako, M.D. and co-author Dr. Joan Friebely of Harvard University showed positive results for postmenopausal women ages 47-75 when wearing 10:13. This study was published in the Journal of Sex Research, November 2004. This is very significant scientific evidence that 10:13 does what we say it does. Both studies were conducted by different researchers independent of Athena Institute and both achieved publication in peer-reviewed journals.

In 1998, an ABC TV News program ran its own test, unknown to me, on identical twin sisters using 10:13 vs. plain witch-hazel in the "singles scene" of Manhattan. The reporter for the program stated: " We cannot deny what we saw happen in the bar. The results astonished us. {The twin} who wore the Cutler product was chatted up by 30 guys -- nearly 3 times the number {11} who approached her identical twin." The twin wearing my product said on camera: "The men didn’t just talk...they were ENTHRALLED with me!"

And again in 2005 on ABC's 20/20 primetime program, when conducting a speed-dating test with identical twins in the singles scene, the twin wearing 10:13 won 9 out of 10 dates (the men wanted to see her again) compared to her sister who was not wearing the product.

Finally, my trade-secret formula of 10:13 is not an aphrodisiac. It is a women’s cosmetic designed to do what women’s fragrances do: make you more attractive to men. BUT -- IT DOES THAT WITH THE SPECIAL POWER OF HUMAN PHEROMONES. Again, thank you for your interest in 10:13. I hope it works for you. Your opinion matters. Please write us your comments and suggestions.

Winnifred Cutler, Ph.D.
President and Founder

P.S. Cheap imitations of 10:13 exist, but they do NOT contain Athena’s trade-secret formula. Therefore, contrary to some claims, our scientific evidence does not prove other products work.

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